Retail FFL numbers are falling while direct-to-home shipping and online marketplaces rise. These five growth strategies — local search, NFA authority, used-gun digitization, transfer revenue, and rule-change positioning — still work for dealers who execute.
Vortex is expanding reticle choices for its Razor HD Gen III 6-36x56 FFP riflescope, adding a VMR-5 option alongside the existing EBR-7D. The move targets precision rifle shooters, particularly those running PRS stages where seeing impact and executing fast follow-up corrections directly affects ...
A Texas federal judge struck down NFA registration for suppressors and short-barreled rifles in 15 states, and DOJ declined to appeal. Here's what FFL dealers need to know about the sales boom, pending guidance, and compliance risk.
A fun aspect of owning firearms is actually getting to shoot the weapon as part of your training. After spending some time lane shooting at your local range, you’ll likely find yourself seeking ways to take your skills to the next level. A great outlet for this is competitive shooting....
Bing data shows 'ffl lookup' and 'ffl dealers near me' drive the highest-intent traffic in the firearms market — yet most dealers never show up. Here's the local SEO playbook for owning those queries.
Welcome back to another TFB review. This week we have one of Benelli’s newest offerings: the updated modular version of their classic M2 semi-automatic shotguns. In a world of modern, highly customizable semi-auto shotguns, Benelli has always been one of the main options, with their lineup ...
There is a certain level of quality that I think we all expect when we see the term “Match” attached to a product. Whether that be a component, the whole gun, or the ammo, the word Match typically implies that the item in question is made with high precision, tighter tolerances, and m...
When the Lake Gets Loud You know the moment. You’re anchored up on the sandbar, the cooler is open, the kids are jumping off the swim platform, and somewhere off your port side another boat is winning the volume war with music you would not have picked. The little speaker you brought is doi...