FFL SEO: Ranking on Page One With Zero Clicks

28 days of FFL Search search data: 'ffl license' ranks 7.8 with 70 impressions and zero clicks, while the lookup-and-locator queries that convert sit past position 75 in Google. Here is the snippet audit — and the rewrites — that fix both.

By Sara Owens •

The Rimfire Report: Remington’s Discontinued Standard Target 40gr RN

I’ve been shooting rimfire long enough to see more than a handful of rimfire ammo types go the way of the dodo. Today’s is a particular shame, simply because of how consistent and clean the original formula was. I’m of course talking about Remington’s now-discontinued Stan...

By Luke C. •

SureFire's New XC3 1,000 Lumen Sub-Compact Weaponlight

Let there be light, said SureFire and added the XC3 Sub to its weaponlight lineup built specifically for subcompact concealed carry handguns rather than the larger duty-sized guns most weaponlights are designed around. The fitment chart lists compatibility with the Glock 43X and 48, the Springfie...

By Eric B •

Modern Take on the Self-Defense 1911 Pistol

Editor’s Note: In today’s article, Ramon Ramirez takes a look at the Springfield Armory 1911 Emissary 4.25″ AOS pistol chambered for the 9x19mm Parabellum cartridge as a modern self-defense handgun. The firearm was provided to the author by the company for this article. I didn�...

By Ramon Ramirez •

FFL News Digest: Suppressor Reality, 7 Months of Sales Growth

Four FFLs reportedly passed ATF inspections after 4473-only suppressor transfers, August gun sales rose for a seventh straight month, and the Third Circuit revived NSSF's challenge to New Jersey's gun industry liability law.

By Fred Thompson •

Supreme Court Orders New York City to Defend Stun Gun Ban in ‘Caetano 2.0’

The Supreme Court has ordered New York City to respond in Calce, a challenge to its civilian stun gun and Taser ban. The case could decide whether citizens must prove an arm is in “common use” before the government must defend its prohibition under Bruen.

By AmmoLand Editor Duncan Johnson •

Vet-Backed Habits That Keep Bird Dogs Hunting Longer

Working breeds tolerate a hard season with little complaint, but that resilience masks the fact that most gun dog routines leave performance and years on the table. The changes that matter most are small ones: when you feed, how you hydrate, and how consistently you exercise your dog outside of h...

By James Chen •
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