Ayoob: The Guns of Cormac McCarthy

When I plucked the September-October issue of Smithsonian magazine out of my P.O. Box, the first article I turned to was “The Secret Life of Cormac McCarthy” by Richard Grant. As I skimmed it, a pull-quote leaped out at me: “He never left the house without a book. He never left the house wi...

By Massad Ayoob •

Technical SEO for FFL Dealers: The 9-Point Site Audit

Most gun shops don't have a marketing problem — they have a plumbing problem. Nine technical fixes, in the order that gets an FFL's pages crawled, indexed, and found by nearby buyers.

By Sara Owens •

Should You Use Tactical-Style Optics for Hunting?

Editor’s Note: The author was provided the product for this article by Vortex Optics and Silencer Central, and creates content for both companies. The rifle was provided by Springfield Armory. As a professional photographer in the hunting and shooting industry, I spend over 100 days a year in t...

By Morgan Gregory •

Chasing Fall Giants: A Spin Angler’s Trout Playbook

Fall gives spin anglers a real edge on big trout, and the reason comes down to what the fish are eating. From late spring through the middle of September, wild trout across much of the country are locked onto aquatic insects, which makes a spinner or jerkbait nearly useless even when trout are ri...

By James Chen •

Q4 2026 FFL Market Forecast: What the Data Says Now

August splits the market in two: adjusted firearms checks up 2.2 percent, NFA checks up 201.6 percent. Here is what the data says about FFL inventory, transfer revenue and the next 90 days.

By Mark Edwards •

Winter Emergency Car Kit – Are You Ready?

Winter is coming for much of the United States, and in many regions that means bitterly cold temperatures and snow — lots of it. Do you have a winter emergency car kit? If so, when’s the last time you checked it and made sure everything was fresh and worked? For most of us living in Read ...

By Kit Perez •

U.S. Navy Seawolves Helicopter Attack Squadron HA(L)-3

In 1965, as the war in Vietnam continued to escalate, the U.S. Navy began joint operations in the south to stop the flow of supplies and interrupt communications to the Viet Cong via the Mekong Delta. The U.S. Navy began operating riverine forces throughout the Delta and launched Operation Game W...

By Friedrich Seiltgen •

What the FTC's Beretta-Ruger Order Actually Means

The Federal Trade Commission's announcement  about Beretta Holding and Sturm, Ruger & Company sounds dramatic. The agency says it is stopping an anticompetitive arrangement between two major firearm manufacturers. TFB covered the companies' cooperation agreement in May ; this i...

By Josh C •
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