Technical SEO for FFL Dealers: The 9-Point Site Audit
Most gun shops don't have a marketing problem — they have a plumbing problem. Nine technical fixes, in the order that gets an FFL's pages crawled, indexed, and found by nearby buyers.
Most gun shops don't have a marketing problem — they have a plumbing problem. Nine technical fixes, in the order that gets an FFL's pages crawled, indexed, and found by nearby buyers.
Texas Senate candidate James Talarico says an “assault weapons” ban remains on the table, but ownership, crime, and mass-shooting data expose the weak case for banning commonly owned AR-15s.
Qilin breached a separate ATF system, but the bureau’s massive archive of lawful gun purchases remains a threat to gun-owner privacy. Congress should force a full accounting, end informal record collection, limit retention, and change the law that feeds the archive—before a future administrat...
Virginia's new FAIR Unit can investigate FFLs and sue them under HB 21. Here is what "reasonable controls" means in practice - and the records that protect a dealer's license.
August splits the market in two: adjusted firearms checks up 2.2 percent, NFA checks up 201.6 percent. Here is what the data says about FFL inventory, transfer revenue and the next 90 days.
The Fletcher Rifle Works Texas Flood has spent thousands of rounds living on a Munitionworks Mod J SPR. Here’s how the 10-ounce, 3D-printed titanium suppressor has held up. The post Weathering the FRW Texas Flood on My Modernized SPR appeared first on The Truth About Guns.
Atrius says DOJ and ATF are using Rare Breed’s patent lawsuits to restrict forced reset technology while the agency refuses to identify which products it considers machine guns.
ATF says its NFA guidance is weeks away, the 18-to-20 buyer segment is opening, and the revised Form 4473 will not land until after the holidays. Here is the week-by-week plan for the 63 days that decide a dealer's year.
ATF's director and chief counsel spent three days with FFLs in Dallas. The NFA guidance dealers have waited for is close but unsigned, 4473 suppressor transfers will not be cited, and the new Form 4473 slips past the holidays. What was actually said - and what to do with it.
ATF Director Robert Cekada says long-awaited guidance covering suppressors, short-barreled rifles and short-barreled shotguns could arrive within weeks. The agency also says FFLs will not be cited for lawful suppressor transfers completed on Form 4473 under the federal injunction.