TFB Behind the Gun #229: Going Supersonic w/ Johnny of Wild Arms R&D

Jonathan Wild has spent the better part of a decade working his way up the escalation ladder of DIY destructive devices — from a patented caseless ignition system to a hand-built Panzerfaust, then a Fliegerfaust, then the M202A1 FLASH, and most recently a hypervelocity kinetic rocket built ...

By Luke C. •

How FFLs Win Sales From Online Gun Marketplaces

Local gun shops are seeing record sales through online marketplaces. A practical playbook for independent FFLs: list where buyers shop, sync inventory in real time, and turn every transfer into a repeat customer.

By Gary Stone •

Two Biggest First-Time Gun Buyer Mistakes

The internet is absolutely lousy with stories of bad gun store clerks. I’m sure you’ve heard the tropes before: the owner who’s too busy chatting with his buddies to make a sale, the counter commando who denigrates every brand but one, and the fella that wants to get $2,000 for a clapped-ou...

By Clayton Walker •

FFL Local SEO: 7 Steps to Rank in Gun Searches

Local search is where FFL dealers win or lose customers. A practical 7-step guide to keyword strategy, Google Business Profile optimization, technical SEO, and content that captures regulatory-driven search demand.

By Sara Owens •
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