Q4 2026 FFL Market Forecast: What the Data Says Now

August splits the market in two: adjusted firearms checks up 2.2 percent, NFA checks up 201.6 percent. Here is what the data says about FFL inventory, transfer revenue and the next 90 days.

By Mark Edwards •

ATF Says Suppressor and SBR Guidance Could Arrive Within Weeks

ATF Director Robert Cekada says long-awaited guidance covering suppressors, short-barreled rifles and short-barreled shotguns could arrive within weeks. The agency also says FFLs will not be cited for lawful suppressor transfers completed on Form 4473 under the federal injunction.

By John Crump •

Raising the Bar with the Savage Gear 3D Whitefish RTF Swimbait

One of the global leaders for big baits for big freshwater predators, Savage Gear, is planning to raise the bar for trophy Esox species, pike & musky, once again. They are releasing the new 3D Whitefish RTF swimbait, an ultra-realistic soft plastic swimbait that delivers tons of lifelike ac...

By Eugene L. •

Five Drills for Beginners at the Range

Having a plan when you go to the range is how you succeed. With that in mind, we've got beginner drills perfect for your next range trip.

By Travis Pike •

11-Year-Old Kansas Hunter Downs “Ghost” on Her Birthday

Gracie Herschell got a second crack at the buck her family had chased for years, and she made it count on her 11th birthday. The Lyndon, Kansas, fifth grader dropped a giant velvet buck the family had nicknamed “Ghost” on the evening of Sept. 9. The main-frame 8-pointer weighed 225 po...

By James Chen •

FFL SEO: Ranking on Page One With Zero Clicks

28 days of FFL Search search data: 'ffl license' ranks 7.8 with 70 impressions and zero clicks, while the lookup-and-locator queries that convert sit past position 75 in Google. Here is the snippet audit — and the rewrites — that fix both.

By Sara Owens •

FFL News Digest: Suppressor Reality, 7 Months of Sales Growth

Four FFLs reportedly passed ATF inspections after 4473-only suppressor transfers, August gun sales rose for a seventh straight month, and the Third Circuit revived NSSF's challenge to New Jersey's gun industry liability law.

By Fred Thompson •

Bank Fishing Blueprint #016: The First Cool Front of the Year

Welcome back to Bank Fishing Blueprint, the weekly AllOutdoor series focused on helping anglers find and catch more fish from the bank. Last week, we covered how picking the right angle on your cast can keep your bait working the strike zone the whole retrieve instead of just clipping the edge of...

By Keith Lusher •

Why Consistent Ammo is Accurate Ammo

Picture this: you drive out to the range with a rifle you know is zeroed. You spent good money on a scope, so you have a crystal-clear, parallax-free view of your target. You get your rifle set up on a good rest, chamber a round, and pull the trigger to the rear. You are rewarded Read More The po...

By Clayton Walker •

Rig Two Baits, Lures, or Flies for Double the Bites

Where regulations allow it, fishing two baits, lures, or flies on a single line lets you cover two depths of the water column at once and figure out what the fish are eating far faster than swapping offerings one at a time. Done right, it can double your catch rate, and on the best days […]...

By James Chen •
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