SIG SAUER's new Celerant-powered dealer locator sends online shoppers straight to local dealers with live in-stock inventory. It is free, high-intent traffic - but only for dealers whose stock actually shows up.
OL's former shooting editor maintains you don't have to pick a single favorite rifle for hunting deer. Here are his top picks, and the stories behind each The post Jim Carmichel’s ‘Favorite’ Deer Rifles appeared first on Outdoor Life.
In 1969, an armed citizen named Richard Davis shot it out with a trio of armed robbers and survived — but was hit a couple of times during the melee. Deciding that there had to be something better to stop bullets with than one’s own flesh, he conceived soft, concealable body armor and became ...
Virginia's FAIR Unit can now investigate and sue firearm dealers under the state's reasonable-controls standard. Plus: why SIG SAUER's new dealer locator makes accurate in-stock data a marketing asset.
Let’s take a look at a military rifle that you can actually buy, and also afford to shoot repeatedly. Tippmann Arms has announced that its M4-22 Elite semi-automatic .22 LR rifle has been selected by the Royal Thai Army Territorial Defense Command for use in the Territorial Defense Student ...
The names of firearms designers such as John Moses Browning, Mikhail Kalashnikov and Eugene Morrison Stoner are synonymous with iconic firearms. Stoner was a prolific firearms designer who was responsible for the AR-7 U.S. Air Force survival rifle, the AR-10 rifle, the SR-25, and, of course, the ...
Wiley X's new Limited Edition Camo Collection is getting a new Kryptek facelift. The Founder and Ovation models (both carry a Z87.1+ ballistic rating), representing Wiley X’s ballistic-rated eyewear line, will be the first to get this new hydro-dipping treatment. In total, there ...
Trijicon has introduced enhanced RTR (Rapid Target Reticle) options for its ACOG Compact line, adding .223 and 9mm PCC-specific configurations to the 1.5x16 and 2x20 models. The reticles were developed through its Voice of the Customer process, which incorporates direct feedback from users in the...
More than eleven million Remington 870s have left the factory since 1950, and by Remington’s own count the number now stands above thirteen million. That output makes the 870 the best-selling shotgun of any type in history, a title it earned by doing what a working pump gun is supposed to d...
28 days of FFL Search search data: 'ffl license' ranks 7.8 with 70 impressions and zero clicks, while the lookup-and-locator queries that convert sit past position 75 in Google. Here is the snippet audit — and the rewrites — that fix both.