Direct-to-Home Gun Shipping: What FFL Dealers Should Do Now

The ATF's proposed direct-to-home delivery rule could reroute online gun sales around the local transfer counter. Claire Eason breaks down the timeline, the state-level and court obstacles, and the revenue moves dealers should make before the rule lands.

By Claire Eason •

Beretta B22 Jaguar: Rimfire Modularity Meets Youth-Focused Competition

Beretta USA is proud to introduce the new B22 Jaguar Tac Metal and B22 Jaguar Metal Competition, two innovative .22 LR pistols designed to make firearms training more approachable, enjoyable and rewarding for enthusiasts of every experience level. The B22 Jaguar Tac Metal and its competition...

By Eric B •

California’s New Glock Ban Returns to Judge Who Blocked Handgun Roster

A gun-rights coalition is asking the federal judge who previously blocked major parts of California’s Handgun Roster to halt the state’s new ban on Glock and Glock-style pistols. The plaintiffs argue California cannot ban common handguns merely because criminals could attach conversion device...

By AmmoLand Editor Duncan Johnson •

FFL Keyword Strategy: Win 'FFL Transfer Near Me' Searches

FFL dealers are losing transfer customers to competitors who rank for local searches. This practical keyword and technical SEO guide shows how to win "FFL transfer near me" traffic — and how to capitalize on regulatory news spikes.

By Sara Owens •
« Newer Posts Older Posts »