With ATF regulatory reforms creating new opportunities and market momentum surging into 2026, FFL dealers have a rare window to grow. This guide covers online marketplace strategy, POS upgrades, compliance marketing, SMS campaigns, and revenue diversification — a five-point playbook for the rest of the year.
Steiner has introduced a significant upgrade to its M830rc X LRF 1535nm laser rangefinder binocular, adding native connectivity to the A.T.A.K. Battle Management System . The update rolls out via Bluetooth module firmware, meaning both new and fielded units can receive the capability through a so...
Learn how to optimize your Google Business Profile for your gun shop or FFL dealership. This step-by-step guide covers categories, citations, reviews, posts, and local SEO tactics tailored for firearms retailers.
Whether it’s for your latest hog hunt, prairie dog cull, or you’re just trying to get some reps in with the carbine at the range, XTech Tactical’s new X-Flare and X-Flare Digital magwells are built to close that gap on your old AR-platform hunting rifles, claiming a funnel openi...
With that in mind I would like discuss how you can determine if your attorney is the best one to represent you.
Eric B. already ran a solid first look at the Shooters Global SG Timer 2 last year , so this isn't going to be just a rehash of his review, although I largely agree with most of his initial assessment of the timer. After spending real time with it over the last couple of months, especially t...
Fans of the PowerBait MaxScent Magnum Hit Worm have some good news: Berkley Fishing has expanded the color lines for the oversized finesse worm. Now the Magnum Hit Worm has seven new fish-catching colorways: Green Pumpkin Moondust, Ember Jelly, Black, Fogline, Plum, Raw Hide, and Salt and Pepper...
In today’s article, Jeremy Tremp reviews the GOYOJO GRL335 thermal optic. This 4x optical scope offers an attractive price point with a professional-grade sensor and easy operation. How does it perform? That’s what Tremp sets out to discover. The optic was provided by GOYOJO Optics fo...
SORD Fishing Products has brought out another premium fillet knife built for dealing with the toughest of fish scales, the SORD 6″ Serrated fillet knife. A more compact option than the SORD 9″ serrated knife, the 6″ is a tough little knife that can easily punch through scales an...
Van Staal, a leader in all things surf fishing, is here finishing off their ultimate surf fishing system with the new VSX2 surf rods. These new surf rods have been designed from the ground up to match up perfectly with the Van Staal X2 reels, to deliver a seamless, high-performance setup for dedi...