Suppressor Deregulation: The SEO Playbook for FFL Dealers

The NFA registration requirement for suppressors, SBRs, and SBSs lapsed in August 2026 — and search demand for suppressor terms is spiking. Here's the keyword, local SEO, and technical playbook FFL dealers need to capture their local market before competitors do.

By Sara Owens

FFL Local SEO: 7 Steps to Rank in Gun Searches

Local search is where FFL dealers win or lose customers. A practical 7-step guide to keyword strategy, Google Business Profile optimization, technical SEO, and content that captures regulatory-driven search demand.

By Sara Owens

New Jersey’s Safe-Storage Proposed Workaround Should Be Dead-on-Arrival

After the Third Circuit struck down New Jersey’s semi-automatic rifle and magazine bans, Trenton lawmakers turned back to a sweeping firearm-storage mandate. Professor Mark W. Smith explains why the proposal runs directly into the Supreme Court’s ruling in District of Columbia v. Heller.

By Mark W Smith

S13E17: Harmful Phrases w/ Matt Little of Greybeard Actual

Today, Riley Bowman brings Matt Little back on the show to talk about overused and cliché phrases that are often well-meaning but ultimately can be false and/or harmful. We discuss what these phrases are and whether there is a better way. Tune in because you don't wanna miss!

By Riley Bowman

Hidden Messages – Using Code Words with Family Members

One tool in the family security toolbox to explore is the use of code words and phrases. I know it sounds kind of silly, like you’re trying to act like James Bond or something. Turning everyone into secret squirrels isn’t the goal with this exercise. There are two primary reasons why people u...

By Jim Cobb

Concealed Carry Corner: Most Common Excuses Not To Carry

Welcome back to another edition of Concealed Carry Corner. Last week, we talked about how much ammo you should carry on you when carrying a concealed handgun. If you happened to miss that article, be sure to click the link here  to check it out. This week, I wanted to break down some of the ...

By Matt E
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