Fishing has long been seen as a hobby for a certain kind of person, but a rising social media personality is proving that anyone can pick up a rod and enjoy the outdoors. Known online as the “Old Lady Angler,” this woman has captured the attention of fishing fans across Maine a...
Fans of the PowerBait MaxScent Magnum Hit Worm have some good news: Berkley Fishing has expanded the color lines for the oversized finesse worm. Now the Magnum Hit Worm has seven new fish-catching colorways: Green Pumpkin Moondust, Ember Jelly, Black, Fogline, Plum, Raw Hide, and Salt and Pepper...
SORD Fishing Products has brought out another premium fillet knife built for dealing with the toughest of fish scales, the SORD 6″ Serrated fillet knife. A more compact option than the SORD 9″ serrated knife, the 6″ is a tough little knife that can easily punch through scales an...
Van Staal, a leader in all things surf fishing, is here finishing off their ultimate surf fishing system with the new VSX2 surf rods. These new surf rods have been designed from the ground up to match up perfectly with the Van Staal X2 reels, to deliver a seamless, high-performance setup for dedi...
Ever Green International is going back to the classics with the new Lucy Worm, a 3.2″ curly tail worm. Curly tail worms have been a staple in tackle boxes for anglers since the early 1970s and are arguably one of the most effective soft plastic designs ever conceived. Ever Green Internation...
St. Croix Rods is getting anglers ready for the winter hardwater season already with five versatile new St. Croix Mojo Ice Combos. These are premium ice combos that match the versatile St. Croix Mojo ice rods with smooth and reliable 800-size SEVIIN spinning reels. The rods range from a 28” ul...
Welcome back to Bank Fishing Blueprint, the weekly AllOutdoor series focused on helping anglers find and catch more fish from the bank. Last week, we looked at black water ponds, those dark, overlooked pools that most anglers write off as dead water when they are actually some of the healthiest, ...
Okuma is back with the next generation of its flagship Makaira conventional reels with the new Okuma Makaira SEa Gold 2-Speed Lever Drag reel. The new Makaira SEa Gold is built upon the latest generation of the Makaira SEa platform to combine the proven big game performance with an iconic offshor...
KILGORE, Texas – July 13, 2026 – Evolution Outdoor, a leading provider of high-quality fishing gear, is proud to unveil new tackle storage solutions at ICAST 2026. Among multiple product launches, Evolution Fishing will debut its Ballistix 3.5 Terminal Tackle Tray, Ballistix Jig Loc...
Fishing sunglasses tend to have a certain purpose-driven style to them that often doesn’t translate that well for wearing them off the water. So Costa decided they wanted something that could still pass as a lifestyle frame but still be fully functional on the water. Released last Spring, t...