FFL Transfers: Turning a Fee Into a Customer Pipeline

Transfers look like a $25-$50 paperwork fee. They are the highest-intent buyer your shop sees all week - and the cheapest customer-acquisition channel you own, if the four touchpoints between arrival and pickup are handled right.

By Gary Stone •

FFL News: DOJ Won't Appeal NFA Ruling; Virginia Dealer Unit

The administration won't appeal the Texas NFA ruling, but the injunction covers members and customers of the plaintiffs, not the general public — 4473, NICS and Section 922(b)(4) all still apply. Plus Virginia's new FAIR enforcement unit, the FBI's NICS Monitoring confirmation, and the state-level split on registration.

By Fred Thompson •

Concealed Carry Corner: Having Fun Vs Being Realistic

Welcome back to another edition of Concealed Carry Corner . Last week, we took a look at how bag guns are losing their popularity and why that's the case. If you happened to miss that article, be sure to click the link here  to check that article. This week, I think it's important ...

By Matt E •

DVD2026: Colt Canada Unveils New C25 to UK and Europe

Colt Canada, part of the Colt CZ Group, unveiled the new C25 rifle at DVD 2026, the UK's biennial defense industry exhibition. This is the first time the new C25 has been displayed outside of North America, following its announced adoption by the Canadian Armed Forces. Colt Canada are positi...

By Matthew Moss •

Combat Index: Dots, Irons or Point Shooting?

The world of defensive-style shooting has long been filled with controversy and differences of opinion. One point we might all agree on is that the road to success involves putting decisive hits on an adversary in the shortest possible time. But how we achieve this has been open to debate for yea...

By Mike Boyle •

Manufacturer Dealer Locators: The Free FFL Growth Channel

SIG SAUER's new Celerant-powered dealer locator sends online shoppers straight to local dealers with live in-stock inventory. It is free, high-intent traffic - but only for dealers whose stock actually shows up.

By Gary Stone •

Jim Carmichel’s ‘Favorite’ Deer Rifles

OL's former shooting editor maintains you don't have to pick a single favorite rifle for hunting deer. Here are his top picks, and the stories behind each The post Jim Carmichel’s ‘Favorite’ Deer Rifles appeared first on Outdoor Life.

By Jim Carmichel •
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