Transfers look like a $25-$50 paperwork fee. They are the highest-intent buyer your shop sees all week - and the cheapest customer-acquisition channel you own, if the four touchpoints between arrival and pickup are handled right.
Welcome to today’s Photo of the Day! Here we have a 1911 built by people who were not in the gun business at all. Cabot Guns came out of Penn United Technologies in Cabot, Pennsylvania, a carbide tooling shop that grew out of a three bay garage and now turns out precision parts for aerospa...
The U.S. buck harvest sits near record levels, and the share of mature bucks in that harvest is the highest it has been in more than a century. The part of deer management that keeps herds healthy, though, is antlerless harvest. Deer numbers are climbing across much of whitetail range, and while ...
A few months back, I was invited down to the Cross Bell Ranch in Oklahoma for a Zeiss media event introducing their new V3 lineup. We spent a couple of solid days behind pre-production samples of these scopes, running everything from rimfire out to 150 yards up to 6.5 Creedmoor stretching past 70...
Genesis Arms and Credova joined forces to mark America's 250th birthday with a shotgun that certainly goes way beyond what most people think a shotgun would look like. The Gen-12 PDS in America's 250th Limited Edition wraps performance and patriotism into a single platform t...
Welcome back to another edition of Concealed Carry Corner . Last week, we took a look at how bag guns are losing their popularity and why that's the case. If you happened to miss that article, be sure to click the link here to check that article. This week, I think it's important ...
SAF attorney Kostas Moros publishes a law review article arguing California's 11% and Colorado's 6.5% firearm taxes fail under Bruen. Read the original story: SAF Attorney Kostas Moros Argues California’s 11% Gun ‘Sin Tax’ and Colorado’s 6.5% Levy Fail Bruen in New Law Rev...
Patrick “Tate” Adamiak is home with his family after President Donald Trump’s full and unconditional pardon ended a 20-year federal sentence. His homecoming message combined gratitude with a warning: what happened to him could happen to any law-abiding gun owner.
Bear & Son Cutlery has introduced their new Carbon Steel 2-Blade Folding Knife as well as the 4” Locking Piranha 2-Blade for hunters this fall. If anyone is searching for a knife to do field-dressing, quartering, or general field work this fall, both of these knives that we are about to cov...
SIG SAUER's new Celerant-powered dealer locator sends online shoppers straight to local dealers with live in-stock inventory. It is free, high-intent traffic - but only for dealers whose stock actually shows up.