Paid distribution is closed to gun shops, which makes the map pack the whole funnel. A practical Google Business Profile setup for FFL dealers: the fields that decide the click, what gets a profile suspended, and the facts buyers verify before they call.
Savage’s hiatus from the lever gun scene lasted about 25 years. Their last model made in the 90s, the Model 99 , was hailed as both a commercial and technical success, with many calling it “The Jeep of the Gun World” or sometimes “The King of Lever Guns.” Now, more t...
The War Department is recognizing the gunsmiths who helped arm the American Revolution. From hand-built muskets to innovative repeating firearms, their craftsmanship reveals a centuries-old American tradition of privately manufacturing firearms—one with direct implications for today's Second Am...
Rep. Jake Auchincloss is using a rifle-assembly ad to defend Massachusetts' sweeping gun-control law ahead of the November 3 Question 9 vote. Firearms designer Len Savage challenges the presentation, while the author examines what's really at stake for gun owners.
In case ya aren’t familiar with the M&P FPC 22, Smith & Wesson brought it to market in the summer of 2025. It offers plenty of tactical features—it’s suppressor-ready, it has a forend covered with a generous slathering of MLOK slots as well as a Picatinny rail on top, it...
Smith & Wesson has acquired Savage Arms in a transaction initially valued at $160 million, combining two iconic American gunmakers. The deal significantly expands Smith & Wesson’s hunting and precision rifle portfolio and raises questions about the future of Savage firearms.
If you bought a MAGA hat between 2021-2025, Jack Smith had a spreadsheet with your name and home address. A new memo sheds light on the extraordinarily long arm of the FBI as it investigated President Donald Trump — showing that the bureau gobbled up the personal data of at least 639,000 Republ...
Delaware sued Glock in Chancery Court, asking a judge to bar civilian sales of readily switchable pistols. What the complaint actually says. Read the original story: Delaware Sues Glock in Chancery Court, Asks a Judge to Ban Civilian Sales of “Readily Switchable” Pistols While Admitting Glock...
Savage Arms, one of America’s oldest firearms companies, has been acquired by another of the US’ oldest firearms giants - Smith & Wesson. Formed in 1894 by inventor and businessman Arthur Savage. Previously, Savage was a subsidiary of Vista Outdoor until 2019, when Savag...
FPC asks the full D.C. Circuit to end a standing rule that makes gun owners risk felony charges just to challenge D.C.'s magazine ban. Read the original story: Three Years in Prison to Earn a Day in Court: FPC and Two D.C. Gun Owners Ask the Full D.C. Circuit to Overrule the Standing Rule Shieldi...