Where FFL Dealers Win Customers in 2026: Search, Text, Tech

Bing query data for FFL Search shows gun buyers searching in volume and clicking in fractions. Here is how FFL dealers capture that demand: sharper promises in search, compliant text follow-up, and a faster transfer experience.

By Fred Thompson •

Front Line Friday #33: EMS Gear on Patrol - What to Carry and Why

Welcome back to Front Line Friday. This week is a gear week, and the topic is the medical gear an individual patrol officer can carry to extend capability in the minutes before EMS arrives. Front Line Friday is brought to you by Dead Air Silencers , whose support keeps this column going every week.

By Tom R •

Idaho Moose May Top B&C Shiras World Record

Shelly Sayer’s bull moose from Idaho’s South Hills carries a preliminary net score of 208 1/2 inches, enough to unseat a Boone and Crockett Shiras world record that has stood since 1952. If the numbers hold after the required drying period, the Idaho native will own the top spot in th...

By James Chen •

5 onX Hunt Tools Serious Deer Hunters Overlook

Most hunters who run a mapping app already lean on the core tools: studying habitat and terrain from home, marking food sources and deer sign, navigating unfamiliar ground in the dark, and finding the way out after a long sit. Those basics have earned their place among the genuine game-changers o...

By James Chen •

FFL News: Missouri v. ATF, AR-15 Cases and Shutdown Risk

Missouri sues ATF, Delaware upholds 18-to-20 restrictions, SCOTUS sets a December date for AR-15 ban cases, and the September 30 funding deadline threatens NICS and eForms throughput. What FFL dealers should do this week.

By Fred Thompson •

Lee-Metford Rifle: The .303 Before the Lee-Enfield

The Lee-Metford’s service life was comparatively brief, but its fast bolt action, detachable magazine, and .303 British chambering established the foundation for the Lee-Enfield rifle family.

By Amelia Hamilton •

SHOOTING 101: How A Better Trigger ‘Pull’ Will Increase Your Accuracy

The quest for accuracy for those new to guns and the shooting sports can be somewhat like King Arthur’s quest for the Holy Grail in the old Monte Python movie. You know what you’re looking for, but the path to getting there can be fraught with peril and less-than-stellar results. If there’s...

By Mark Chesnut •

Beretta Celebrates 500 Years with the 92FS Diamond One-Off

Beretta keeps celebrating the year of their 500th anniversary by releasing masterpieces. As we’ve seen with the Titan MSR and the SO10 EELL History, again we’re looking at an unobtainable one-off.

By Giorgio O •
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