FFL Transfers: Turning a Fee Into a Customer Pipeline

Transfers look like a $25-$50 paperwork fee. They are the highest-intent buyer your shop sees all week - and the cheapest customer-acquisition channel you own, if the four touchpoints between arrival and pickup are handled right.

By Gary Stone

FFL News: DOJ Won't Appeal NFA Ruling; Virginia Dealer Unit

The administration won't appeal the Texas NFA ruling, but the injunction covers members and customers of the plaintiffs, not the general public — 4473, NICS and Section 922(b)(4) all still apply. Plus Virginia's new FAIR enforcement unit, the FBI's NICS Monitoring confirmation, and the state-level split on registration.

By Fred Thompson

TFB Review - Zeiss V3 3.5 - 10x42 MOA Rifle Scope

A few months back, I was invited down to the Cross Bell Ranch in Oklahoma for a Zeiss media event introducing their new V3 lineup. We spent a couple of solid days behind pre-production samples of these scopes, running everything from rimfire out to 150 yards up to 6.5 Creedmoor stretching past 70...

By Patrik O

POTD: Night Fighter Edition - Genesis Arms' America's 250th Gen-12 PDS

Genesis Arms  and Credova  joined forces to mark America's 250th birthday with a shotgun that certainly goes way beyond what most people think a shotgun would look like. The Gen-12 PDS in America's 250th Limited Edition wraps performance and patriotism into a single platform t...

By Eric B

Concealed Carry Corner: Having Fun Vs Being Realistic

Welcome back to another edition of Concealed Carry Corner . Last week, we took a look at how bag guns are losing their popularity and why that's the case. If you happened to miss that article, be sure to click the link here  to check that article. This week, I think it's important ...

By Matt E

Gun and Ammo Excise Taxes Violate the Second Amendment

A new legal paper from SAF attorney Kostas Moros argues that special taxes targeting common firearms and ammunition violate the Second Amendment—including California’s 11% “sin tax,” Colorado’s 6.5% levy, Pittman-Robertson and some NFA taxes.

By Duncan Johnson Editor in Chief

Combat Index: Dots, Irons or Point Shooting?

The world of defensive-style shooting has long been filled with controversy and differences of opinion. One point we might all agree on is that the road to success involves putting decisive hits on an adversary in the shortest possible time. But how we achieve this has been open to debate for yea...

By Mike Boyle

Jim Carmichel’s ‘Favorite’ Deer Rifles

OL's former shooting editor maintains you don't have to pick a single favorite rifle for hunting deer. Here are his top picks, and the stories behind each The post Jim Carmichel’s ‘Favorite’ Deer Rifles appeared first on Outdoor Life.

By Jim Carmichel
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