The Rules Are Loosening. The Fight Is Now Over Your Records.
The industry got its deregulation package, but the 38,000 public comments on it show the real fight has moved to dealer records, retention, and online sales.
The industry got its deregulation package, but the 38,000 public comments on it show the real fight has moved to dealer records, retention, and online sales.
ATF pitched an opt-in API that answers trace requests straight from a dealer's recordkeeping system, while Congress asked the White House to dismantle a 1.4 billion-record database. Here is what that collision means for your shop, your vendor, and your counter staff.
A new federal bill would classify high-velocity airguns as firearms, with an 850-day runway if it passes. The dealer read: inventory audit, margin math, and the airgun transfer opportunity.
ATF tells Congress it holds 1,414,088,513 pages of out-of-business gun dealer records, 92 percent digitized. GOA calls it an illegal registry. Read the original story: ATF Confirms to Congress It Holds 1,414,088,513 Firearm Transaction Records, 92 Percent of Them Digitized
Eight senators want DOJ to investigate ATF’s 1.4 billion out-of-business firearm records and order the destruction of those held unlawfully. AmmoLand believes the entire collection should go.
Qilin breached a separate ATF system, but the bureau’s massive archive of lawful gun purchases remains a threat to gun-owner privacy. Congress should force a full accounting, end informal record collection, limit retention, and change the law that feeds the archive—before a future administrat...
President Trump signed a pair of Executive Orders on Thursday, September 17, that hand hunters new ground to chase game, protect their right to run traditional lead ammo and tackle, and take aim at the saltwater regulations anglers have long griped about. Trump laid out the moves during a Rose Ga...
KUIU, a leader in high-performance hunting gear and apparel, is back with the newest addition to its camo lineup, Veros. The fourth pattern for KUIU to date, this is a camo pattern specifically designed for darker hardwoods and late-season timber. Veros has been engineered to give hunters the pa...
ATF confirmed that hackers compromised a standalone computer system after the Qilin ransomware operation claimed the agency as a victim. Sources tell AmmoLand that gun-owner records were not exposed, but the bureau has not revealed whether other files were stolen.
Retail FFL numbers are falling while direct-to-home shipping and online marketplaces rise. These five growth strategies — local search, NFA authority, used-gun digitization, transfer revenue, and rule-change positioning — still work for dealers who execute.