Structured Data for FFL Dealers: What Google Still Reads

Your shop's schema markup is probably inert. Here are the two fields Google actually requires, the three markup habits that stopped earning anything in 2026, and how to make your site, profile, and listing agree.

By Sara Owens •

TFB Review: Pulsar Thermion 3 LRF XT60 - 1280 HD in a 30mm Tube

The Pulsar Thermion 3 LRF XT60 is a 1280x1024 HD thermal riflescope with a built-in 1,200 m (1,312 yd) laser rangefinder. This is Pulsar’s new flagship thermal, made for hunters who want serious night capability in something that mounts, looks and handles like a classic 30 mm scope. After a...

By Eric B •

Palmetto State Armory Starts Shipping Short-Barreled Rifles Without a Form 4 to 17 States, and Its Seat as an Original Plaintiff Puts a Court Injunction Behind the Sales

Palmetto State Armory now ships short-barreled rifles without ATF Form 4 to 17 states, including Texas. Here’s what the injunction covers. Read the original story: Palmetto State Armory Starts Shipping Short-Barreled Rifles Without a Form 4 to 17 States, and Its Seat as an Original Plaintiff Pu...

By Luke McCoy •

Bear & Son Blackhawk Mini EDC Pocket Tool Review

The Blackhawk Mini EDC Pocket Tool offers pliers, a knife, screwdrivers, and other essentials in a compact, 4.5-ounce package that clips directly to your pocket. The post Bear & Son Blackhawk Mini EDC Pocket Tool Review appeared first on The Truth About Guns.

By Mike Hardesty •

SHIELD Sights Celebrates 40 Years of Innovation in Red Dot Optics

SHIELD Sights are celebrating 40 years in business, founded in the UK back in 1986, SHIELD Sights have gained a global reputation for their sights including the SMS, RMS, AMS and new OMS line. Their early history is fascinating with the company providing designs and OEM expertise to many wel...

By Matthew Moss •

Best Rifle for Deer Hunting: A Buyer’s Guide for Every Budget and Terrain

What makes the best rifle for deer hunting? If you’re looking for some help buying the right gun for deer season, read on for advice based on different hunting scenarios—the best rifle for whitetail deer hunting in the thick softwoods of Maine is a lot different from a deer rifle that works ...

By Zac K. •
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